About Us

BIO 

http://www.linkedin.com/in/trentonhightower2020

Trenton has spent over twenty five years working in leadership at community colleges. He spent six years as a Coordinator/Manager at Finger Lakes Community College NY, seven years as AVP for CE at Frederick Community College MD, and seven years leading Virginia as the Assistant Vice Chancellor for Workforce Development for all twenty-three community colleges. Over the last 6 years he has led virtual college courses. Trenton founded “Strategic Solutions for Colleges” and “Strategic Sales for Colleges” in 1996  

He is currently the CEO at GradCast.com.

Trenton is also the author of the book, Field Trip 101 – An Approach to Team-Building, and President of “Strategic Solutions for Colleges”. He is a past board member with the YMCA, NCCET, LERN and local Chamber of Commerce. Trenton holds a Masters in Administration of Higher Education and is EdD in Organizational Leadership ABD. 

One-on-One Sales Training/Coaching

9 hours: Webinar coaching sessions 

45 minutes

Each coaching session will be scheduled bi-weekly for six months concurrent after onsite training session. 

     Session 1 Client identification and goals

Session 2 Appointments and plan

    Session 3 Features and benefits for clients

Session 4 Building an informal assessment

        Session 5 Instructor leadership and course planning 

       Session 6 Proposal review and quotes

Session 7  Social media plan and prospecting

  Session 8 Build leads with advisory/focus group

 Session 9 Demo & presentations 

          Session 10 Evidence book design and how to use it

            Session 11 Product book design and plan

      Session 12 Review plan and goals

The investment would be $1675 this includes prep and follow up, workbook and guide.

Onsite training:  

Objectives:

• Review contract training in the context of higher education.

• Practice contract training sales tools.

• Discover the contract training sales cycle.

• Demonstrate the power of evidence.

• Get “buy-in” from your customers, instructors, partners, suppliers, and the college community for your contract training services.

• Apply four simple steps in the contract process.

• Use the four kinds of evidence.

• Practice overcoming objectives.

• Review common language for contract training.

• Build value-added selling concepts with evidence in mind.

• Learn goal-setting & accountability activities that contract training managers need to know.

• Learn email and social medial sales tactics.